The Alan Turing Institute
Using storytelling to create a week-long national coverage spike
About Allegory
At Allegory, we believe your story deserves to be heard. We are a strategic communication agency specialising in tailored PR strategies. We work in high-value sectors like data, AI, science, higher education, and research. We empower organisations to achieve meaningful impact through smart, cost-effective communications strategies and effective marketing planning.
Whether you’re a start-up, a non-profit with a bold mission, or an established organisation, our affordable and bespoke services are designed to deliver measurable results without breaking the bank.
Our services
Thought leadership development: Your ideas deserve the spotlight. From articles and blogs to keynote-ready narratives, we position you as a trusted authority in your field.
Strategy and integrated campaigns: Why settle for cookie-cutter campaigns? Our bespoke strategies seamlessly combine PR, digital outreach, and stakeholder engagement to maximise ROI.
Crisis and change communications: When the unexpected happens, or change is afoot, your response matters. We deliver agile, cost-effective strategies to safeguard your reputation.
Media relations: Get your story in front of the people who matter – journalists, influencers, and your audience.
Discover how we created a week-long national media coverage spike for the Alan Turing Institute.
Digital and social media strategy: Smart, engaging content that drives results – turning followers into loyal customers.
See how we positioned Icebreaker One as the leading voice in data-enabled net-zero solutions.
DIY PR and training: Empower your in-house team with the skills to manage your brand’s story through expert-led training.
Learn how we helped the 5% Club grow their corporate membership with strategic training.
Data-driven results: Every campaign we deliver is measurable and outcomes-focused. Using cost-effective tools, we offer clear insights into how our strategies help you achieve your goals.
Why Allegory?
We’re not just a PR agency – we’re your strategic communications agency partner. Our approach combines niche sector expertise, ethical communications, and a collaborative ethos to achieve results that truly matter.
At Allegory, we offer a comprehensive range of services to meet the diverse needs of our clients. Each plan is tailored to your niche and designed to deliver results that elevate your organisation.
Affordable expertise: Tailored packages designed to suit your needs and budget.
Sector knowledge: Proven success in managing reputations and building influencer networks in complex industries.
Collaborative approach: We partner with you to create strategies that align with your organisation’s values and goals.
Ethical communications: Purpose-driven, transparent communication strategies for meaningful impact.
Trusted by leaders across sectors: Our clients include universities, research institutes, and technology innovators who rely on Allegory to protect their reputations and amplify their voices. From proactive planning to crisis resolution, we help you navigate challenges and seize opportunities.
Your story is waiting to be told. Whether you need media coverage, a creative campaign, or social media strategies to generate leads, Allegory is here to help.
Contact us today: Let’s have a no-pressure chat about how we can help your business grow.
Case studies
ODI Summit 2020
Recreating the Open Data Institute’s annual Summit event in a virtual environment and cementing the ODI’s position as the leading data authority
The National Archives
An advocacy campaign that enabled the rollout and buy-in for a sector-wide digital transformation strategy