The University of Kent
Targeted communications strategy and supporting assets for university success in their Knowledge Transfer Partnership Programme
Media and PR training
Your organisation’s story deserves to be told authentically and effectively. With Allegory’s DIY and training programmes, we equip your team with the skills and knowledge needed to manage your communications in-house, ensuring impactful and cost-effective results.
Managing PR and communications internally can save costs while maintaining a personal touch. Allegory’s training programmes provide expert guidance and practical tools, empowering your team to handle everything from media relations to social media strategies with confidence.
What we offer
Our workshops and training sessions are tailored to suit the unique needs of your organisation. Our services include:
Media Relations Masterclass: Learn how to craft press releases, pitch to journalists, and secure media coverage for your organisation.
Social Media Playbook Development: Create a clear, actionable strategy to grow your online presence and engage your audience effectively.
Crisis Communications Training: Prepare your team to handle unexpected challenges with confidence and professionalism.
Customised Workshops: From stakeholder engagement to thought leadership, we design workshops tailored to your goals.
Ongoing Mentorship and Support: Our experts provide follow-up guidance and support, ensuring your team can apply what they’ve learned.
Why Allegory?
At Allegory, we understand the challenges faced by small businesses, non-profits, and growing enterprises. Our programmes are designed to:
Empower Your Team: Equip your staff with the skills to manage PR and communications confidently.
Offer Affordable Expertise: Cost-effective training solutions tailored to your budget.
Provide Practical Tools: Actionable insights and templates your team can use immediately.
Customise for Your Needs: Workshops designed to address your specific goals and challenges.
Trusted by Organisations Across Sectors: Our training programmes have supported businesses, universities, and non-profits to improve their communications capabilities. From media relations to crisis management, we help your team succeed.
Whether you’re looking to improve media relations, develop a social media strategy, or prepare for a crisis, Allegory’s DIY and training programmes are here to help.
Contact us today: Let’s discuss how we can empower your team with expert-led training.
Case studies
ODI Summit 2020
Recreating the Open Data Institute’s annual Summit event in a virtual environment and cementing the ODI’s position as the leading data authority
Jesus College Oxford
A brand refresh of a 450 year old institution to attract students and researchers, and promote its access programmes